1. Go to https://kickscammed.com/ (or use a similar source) and pick a rewards-based crowdfunding project. Explain why this project has been flagged as an actual or suspected scam or a fraud. 2. Find the original campaign material for the project. For example, if you picked a Kickstarter project, then locate that project’s original Kickstarter page. If the original page does not exist, then go back to step 1 and pick a different project for which the original campaign materials are still available online. 3. On the same crowdfunding platform as your scam project, locate another project that is in the same industry, with roughly the same campaign size goal. 4. Compare and contrast the characteristics of the fraud project with the comparable project you found in step 3. In particular, identify and compare the use and quality of the text, use and quality of pictures and videos, the rewards offered and costs of those rewards, the number of reward levels, whether or not the campaign promoters have a social media presence, whether or not they repeated backers, and any other dimension you feel is interesting for the cases at hand. 5. Explain if you could see potential concerns with the fraud project prior to knowing it is a fraud, based on your analysis in Step 4. 6. Explain if there is a role for regulation that would have better-protected investors against the fraud. What would that regulation look like? Provide some specific details. And if there is existing regulation that can help investors here, what is that legislation and why is it helpful? 7. Counterfactual analysis: suppose that the fraud rewards crowdfunding project was instead carried out as an equity crowdfunding project. Suppose that you are the perpetrator of the fraud that is leading the campaign. Provide a set of (made up) financial information on this hypothetical campaign that you would present to the crowd. Is your campaign goal the same? Which platform would you pick, and why? How much equity would you sell and what is the valuation of the project? Would you offer voting shares or non-voting shares? Explain why. 8. Recreate the equity crowdfunding campaign with a PPT file. (max 30 slides) 9. Explain how you would mitigate detection as a fraudulent equity crowdfunding offering. 10. In view of your strategy, is the current regulation effective in protecting investors? Or explain how you would redesign regulations to protect equity crowdfunding investors. 10 Each write-up should include an executive summary (maximum length of one page) outlining key issues with the campaign. The main body of the report must be no shorter than 10 pages and no longer than 20 pages, single-spaced. The main body should comprise:? Executive Summary –Identify the key problem and summarize the thesis statement in 1-5 sentences;? Introduction/Background information – include relevant facts and issues on the campaign. Competitors, industry; This will provide evidence that you have conducted additional research on the problem;? Analyses: a good report will likely refer to things that we have examined in the course, including but not limited to agency problems, signaling, valuation, surveillance and regulation, and empirical evidence. Consider alternatives the campaign could have considered, and explain why some alternatives were rejected; these should be supported by both quantitative and qualitative analyses? Recommendation/Solution –provide justifiable and realistic responses to the issues raised above. Explain the reasons behind the proposed solution; support this solution with justification and include relevant theoretical concepts as well as the results of your research. Figures and tables can be placed in an appendix at the end of the paper, and will not count as part of the maximum page length. All figures and tables must be numbered and all pages, including pages with tables and figures, must be numbered.


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