Find out how local, state, or federal laws and regulations might affect your ability to achieve your marketing objectives.
Search the Internet to find at least two federal laws that apply to your product (such as the Nutritional Labeling and Education Act, Department of Health Services, etc).
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Look for a state or local law or regulation that applies to your product, such as needing a license to provide a certain type of service.
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Finally, conduct a search to see whether any new laws and regulations—or major legal and regulatory changes—are in the works. Write a paragraph about the legal and regulatory climate for your product, including the possible effect on your marketing plan.
